Inori

Our story began in 1992, when Eric Amsalem made his way to Japan to found his own jewellery business. but it wasn’t until 3 years after that his dream began to come to life – the dream to create elegant, stunning jewellery everyone could wear. that is when inori was born.
Inori is a Japanese word which means prayer, adoration or invocation. inori is an expression of balance, which we portray in our jewellery.
Today, Inori has evolved into a complete collection of unique, eye-catching jewellery. Each inori piece has a slick look and feel, and every piece is crafted with quality and comfort in mind.
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